Client: Microwave / Year: 2006-2007

Microwave is a new media arts organization showcases top-notch new media-arts from across the world. The Microwave Festival is the first and only art festival in Hong Kong dedicated to new media arts. For its 10th anniversary, we created a brand new visual identity for the Microwave International New Media Arts Festival.

'Luminous Echo' was the theme of Microwave International New Media Arts Festival 2007 – an attempt to display works of public interest that explore the relationship between sound and light, with an emphasis to break down the barrier between man and machine, and heighten the interactivity between people and electronic media art.

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客戶：Microwave / 年份：2006－2007

《微波國際新媒體藝術節》是香港首個亦是唯一一個以新媒體藝術為中心的藝術節，2006年藝術節踏入十週年，milkxhake為其視覺形象進行了大翻新。

新形象採用了對比鮮明的螢光橙色，代表光的性質和形態，四邊形組成的標識以最簡練的姿態示人，展示Microwave的新形象，標識紮實有力亦不欠靈活性。

「形光譜」以光影與會聲音，以各種不同形態展現人前。觀眾前來參與及探討一些城內不停出現的元素所能產生的簇新感官互動。透過藝術作品，刺激觀眾的視覺聽覺，重新探討城市與自身之間的關係。

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www.microwavefest.net/festival2007